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Express DeliveryExpress DeliveryOrder before 9pm
Sales LineSales LineOpen until 7pm
Easy ReturnsEasy Returnsfor peace of mind
Free delivery on orders before 9pm
SAVE 55%

4K Kodi Box!

SAVE 10%

HP 250 G5 Laptop

SAVE 50%

60cm Chimney Hood

SAVE 22%

7kg Vented Tumble Dryer


Weekly Deals

SAVE 33%

UMI London Black 5" 8GB 3G Dual SIM Unlocked

Introducing the London, UMI's newest mid-range flagship which rivals the big brands. This phone performs incredibly and looks beautiful, with superior craftsmanship and build quality.

SAVE 53%

1.8L Ice Cream Sorbet and Frozen Yoghurt Machine

Make your favourite ice cream and experiment to discover new flavours with this easy-to-use ice cream maker from electriQ.

SAVE 52%

electriQ 6 litre 7-in-1 Electric Multifunction Pressure Cooker

Add the electriQ pressure cooker to your kitchen and have a delicious meal on your table in a third of the usual time. Ideal for saving time and money in the kitchen. Great for compact kitchens, holiday homes and students.

SAVE 40%

Smart Android TV Streaming Stick

Nothing on TV? Think again. This clever little device is about to make your TV experience a whole lot more exciting.

SAVE 57%

Active Sports Blender

The iQ-Sports Blender is ideal for those with an active lifestyle. Quick, no fuss, no mess, blending. Creating one person portion blends, you’ll never waste anything.

SAVE 50%

iQ-PRO True 4K UHD Action Camera

Are you the ultimate daredevil, but want to find a way to share your experiences or relive the moment again and again?

  • Unlocked and SIM Free.
  • Fingerprint Sensor
  • 4G Ready
  • 16GB Memory
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Competitors Pricing

  • Currys€259.00
  • John Lewis€299.49
  • Argos€299.49

Prices Checked: 22/03/2017

Buy It Direct Ltd, established in 1999, are a leading online retailer supplying Ireland and many other European countries. Buy It Direct introduced one of Ireland's first specialist shopping websites, focusing on laptops and notebook computers - Buy It Direct - and subsequently expanded to create new websites focusing on other exciting markets including TVs/televisions, Kitchen Appliances, CCTV, Furniture, Gadgets, Mobile Phones, Drones and Servers.

In 2009, Buy It Direct used its expertise and experience in e-retail to offer white-label services to some of the most successful retailers, such as Debenhams. Buy It Direct also supply insurance replacement products for and on behalf of the Ireland's premier insurance companies.

Buy It Direct's primary goal is to provide customers with the best possible deals from the leading brands, whilst also offering the best possible service and advice through our specialist trained sales teams. As a specialist, we stock the largest and most appropriate range of products available and continue to offer those products to customers with value added services and flexible delivery options.

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